The pictures might be grainy but they are damning enough to make Zara McDermott's life difficult. They were taken as the former Love Islander was laughing and chatting with Joey Essex.
For influencers, the chance to add to their bank balance can be too good to pass up, so it's no surprise that some top up their fortunes with lucrative Amazon affiliate links.
They're from opposite sides of the reality TV divide, but SAM THOMPSON and PETE WICKS host one of Britain's biggest podcasts. They tell YOU Magazine of their friendship.