Drivers parking at the Park Road car park in Queenborough, on the Isle of Sheppey, Kent, will be hit by a charge of £1.60-per-hour from April 1 - which previously was free.
Although England do not take on Croatia until June 17, advanced bookings to secure entry or prime seats in pubs or venues are being snapped up much faster than in previous years.
Sir Keir said the government is 'talking to the sector, particularly hospitality and pubs' about the 'further support' it could be given as high business rates threaten pubs with extinction.
Labour ministers are pushing plans to allow alcohol-selling businesses to increase their opening hours - after lockdown, spiralling costs and crippling tax raids took their toll on night life.
Thanks to the time difference and searing daytime temperatures in host countries the US, Mexico and Canada, games are expected to start at 5pm, 8pm, 11pm and 2am BST.