Indie music has been invaded by fake fans and cynical viral campaigns. Here’s how deep it all goes ⊕
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a story from The Guardian ⚠️ › International
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42 days ago
found
a story from The Guardian ⚠️ › International
Companies such as Chaotic Good are confecting social media buzz to promote Geese, Oklou and other indie darlings. Industry insiders reveal how widespread the practice is – even if no-one is sure it a…
55 days ago
The stars of David Lowery’s psychodrama on the secrets behind creating music for a fictional pop diva
As David Lowery, the director, was writing the fictional pop star Mother Mary for his new film of …
82 days ago
(True Panther/Capitol)
The New Yorker’s third album leaves behind her DIY origins to channel cult pop classics by Lorde and Sky Ferreira
New Yorker Grace Ives broke out as a bedroom pop artist, self-pr…
3 months ago
(Sub Pop)
Lillie West’s fourth album is a hazy, mid-tempo meditation on escape that gets stuck in a numbing mid-tempo mode – though there is a gorgeous moment of release
Over fidgety, impatient keys, L…
7 months ago
After grief brought Dev Hynes home, he reconsidered the county that shaped him. The result is a masterful new album – made with a little help from Lorde and Zadie Smith
Devonté Hynes is telling me how…
8 months ago
Sixteen months after Charli used Brat to air her anxieties about Swift, the US star’s graceless response is a missed opportunity for growth – and betrays her vengeful side
Charli xcx released her sixt…
9 months ago
found
a story from The Guardian ⚠️ › International
(RCA)
Gorgeous melodies ground Dev Hynes’s questing fifth album, via dancefloor rhythms, indie pop and languorous funk – and cameos from Lorde and Zadie Smith
Dev Hynes’s fifth studio album as Blood Or…
10 months ago
Despite their predecessors stressing the horrors of pop success, a new cohort are hungry for it, reflecting the ambitions of spotlight-hungry gen Z and the shamelessness of Trump 2.0 life
On Lorde’s 2…