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Brian Niccol

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25 days ago

Chief executive Brian Niccol explains why he thinks AI will help the coffee giant regain its buzz.

30 days ago

The coffee chain changes Brian Niccol's travel budget due to media attention and "credible threat actors".

87 days ago

Four years after workers at a Starbucks store in upstate New York became the first to unionize, hundreds of outlets followed – defying intense resistance from the coffee chain. What happened next?

200…

5 months ago

Brian Niccol's turnaround strategy is bringing back some customers, but investors were expecting faster results.

6 months ago

CEOs like Brian Niccol, Kevin Hochman and Julie Felss Masino spent years at Yum Brands before leaving to lead other restaurant companies.

7 months ago

The scale of the problems at Starbucks is greater than what faced Chipotle in 2018 when Brian Niccol took the helm.

Seattle-based coffee chain offers payment to those who opt to quit instead as it seeks to ‘re-establish in-office culture’

  • Business live – latest updates

Starbucks has ordered its corporate staff to wo…

9 months ago

The Club is standing by the stock and Brian Niccol, who is only roughly 7½ months into his tenure as Starbucks chief executive.
The Club is standing by the stock and Brian Niccol, who is only roughly 7½ months into his tenure as Starbucks chief executive.

Chief executive Brian Nicoll vows to ‘fundamentally change’ strategy in face of worse-than-expected results

Starbucks is planning to hire more baristas, get them to work more hours at its coffee shops…

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