IPL’s value soars past $20bn to rival NFL as one of world sport’s biggest brands ⊕⊕
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a story from The Guardian ⚠️ › International
Two big franchise deals power 10.3% increase
IPL second only to NFL in per-match brand value
The Indian Premier League’s value has surged to an estimated $20.6bn (£15.5bn), boosted by ownership deals i…