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2026February › 17

Shein

5 months ago

Europe is examining whether the fast fashion giant breached the Digital Services Act.
Investigation to focus on e-commerce platform's alleged sale of illicit goods and 'addictive design'.
The wide-ranging probe will also look at the addictive design of Shein’s platform.

Bloc also examines ‘addictive design’ of shopping site, including rewards, and its recommender systems

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The EU is to open a formal investigation into the Chinese retailer …

EU probes platform for sales tactics and offering illegal products

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