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How Britain fell out of love with the cooking show: Once a staple of British TV, food programming has become 'fatigued'. Now the public are ditching Nigella and Rick Stein for trendy food influencers ○

found 2025 › Sep › 27 (Sat) @ 11:05 UTC

a story from The Daily Mail 💩 › The Daily Mail

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While a primetime slot, or even just a cosy contract with a network, used to be the ultimate pipeline to culinary celebrity, it's now all about carving out a name for yourself with Instagram reels.